We make decisions every day of our lives. Some are certainly simple and carry no risk – like deciding what to have for breakfast: bacon and eggs or alternatively cereal? There are the daily decisions like crossing the road: low risk if chosen carefully. Other decisions, especially business ones that involve money are high risk and require careful consideration.
Growing your business and acquiring specialist equipment is a major consideration and requires a lot of preparatory work. In an SME (Small to Medium Enterprise) it’s all too easy to put off big decisions, the day to day operations and workload have a nasty habit of getting in the way. But without thinking about your business and where you want to be, you run the risk of treading water and letting your competitors gain the advantage.
Stand back and look at what your competitors are doing. Are they getting the sort of jobs you would like to get, are their businesses visibly growing whilst yours isn’t? Are you giving the best service you can to your existing customers? Is there something you could offer them but can’t at the moment? Would a better powered access platform for property maintenance meet the need? If so, which one? Asking these pertinent questions will generate a lot of information as you do your research.
1: Gather the raw information – specific and general
Specific : about the equipment, your service and customers
General : general knowledge about life and events that touch on the specifics above
2: Inwardly digest
Turn the raw information over in your mind and look at it from different directions. Bring the facts together and see how they fit. When ideas, even partial ideas, begin to form jot them down. Don’t bother to try and analyse and develop at this stage. Just make a list of what might work, what you will need and potential customers.
3: Forget it!
So far it’s been the conscious mind that’s been working. At this stage you probably can’t see the wood for the trees. Take a break from the decision thinking. The mind is a wondrous thing. It works on two levels: the conscious and the unconscious. Spend some time doing what you enjoy doing out of work: a weekend with the family; watch that film you’ve been meaning to see; attend a local event; fit an early morning walk into your schedule. As a businessman once said: “chill out and sleep on it for a week”
4: It appears!
Sometimes you wake up at 3 in the morning with a solution; or when out on an early morning walk, the ideas float before your mind and the puzzle comes together. It may not fully form but you will have a good grasp of what needs to be done.
5. Make it reality
At this stage, share what you have with others: family, friends, colleagues, advisors. Invite comments and criticism. Hone it and perfect it.
Ask the experts
At any point you can get in touch with the experts at Promax Access. Run your ideas past them and ask which powered access platform would best meet your needs. Need to reach a certain height? Want to expand your building maintenance capabilities? Want to work both indoors and outdoors? Promax Access provide an extensive range of solutions along with honest advice and an excellent reputation.
Promax can be contacted by phone or email using the website contact page. Or you can use the website “Chat” facility.
Take advantage of the best.
Promax Access sell a variety of equipment available for working at height.